Having decided what I want to say in the content of my pitch, I now needed to design a slide deck to present with.
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This fed into the visual design of the slides.
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While a lot the slides translated to a visual version through simple images or visuals, some required more though and consideration.
I felt the slides with statistics would be an important part to get right, as these will really help to validate my idea. By using my initial branding I was able to visualise these stats in a more engaging way that just regular text. This was also useful to explore some potential visual directions that could come in handy later in the project.
A key differentiator for my project is that networks can host their services primarily through the platform, rather than us just aggregating their data. This was a somewhat complex idea which I thought needed to be explained visually. To do this, I did some simple diagrams to show the concept and the positives and negatives of each approach. I think this will be useful to illustrate the core concept of my project.
After preparing the stats and diagrams slides, I built out the rest of the deck. Overall I was really happy with the finished deck. While there’s still more to explore with the visual direction, I think if it came to it the branding here wouldn’t be bad at all to carry on using.